Towards a Dynamic Theory of Strategy

Read this article, which provides a historical account of using a value chain to develop the organization's sustainable competitive advantage. 

Click http://web.archive.org/web/20151016180002/http://ocw.mit.edu/courses/sloan-school-of-management/15-902-strategic-management-i-fall-2006/lecture-notes/dyn_theo_strat.pdf link to open resource.