Transactional Model of Communication
Review this communication model to explore the things that can affect our understanding of a given interaction.
Models of communication have evolved significantly since Shannon and Weaver first proposed their well- known conceptual model more than 60 years ago. One of the most useful models for understanding public speaking is Barnlund's transactional model of communication.
In the transactional model, communication is seen as an ongoing, circular process. We are constantly affecting and are affected by those we communicate with. The transactional model has a number of interdependent processes and components, including the encoding and decoding processes, the communicator, the message, the channel, and noise. Although not directly addressed in Barnlund's (2008) original transactional model, participants' worldviews and the context also play an important role in the communication process. See Figure 1.2 for an illustration.
Figure 1.2 by Public Speaking Project. CC-BY-NC-ND.
Barnlund, D. C. (2008). A Transactional Model of Communication. In. C. D. Mortensen (Eds.), Communication Theory (2nd Ed), pp. 47–57. New Brunswick, New Jersey: Transaction.
Source: Lisa Schreiber and Morgan Hartranft, https://courses.lumenlearning.com/suny-publicspeakingprinciples/chapter/models-of-communication/
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