Business-to-Business Marketing Models
This reading offers a very clear and simple explanation of the Five Forces Model. Think about a business you visit regularly, such as a grocery store or online store. Then try to briefly describe the rivalries, threat of substitutes, buyer power, barriers to entry, and supplier power for the business you have chosen.
Click http://cnx.org/contents/1ttgPM0x@4.3:-ddUxxE9@4/Business-to-business-marketing link to open resource.